SMD has built a world-class analysis system and developed a sophisticated system. By learning from practical experience and research data.
- Consumer Needs Study
- Consumer Purchasing Habits
- U&A Study - update behavior and attitude information and change
- Lifestyle Study
- Product/Service development/Positioning/Promotion
- Concept Test
- Product Test
- Taste Test
- Package Test
- Advertising effectiveness tracking
- Distribution Study
- Promotion Effectiveness Study
- Brand Equity Study
- Brand Positioning Study
- Brand Extension Study
- Mystery Shopper
- Consumer Satisfaction Study
- Consumer Satisfaction Improving Study
- Price sensitivity / Trends